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culinary ladies collective branding

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This logo was designed for a talented, strong group of ladies that make up the Culinary Ladies Collective.

This concept really focuses on the circle and the unity it represents, through the shape of the overall logo, the rounded san serif type, and the connected letter forms. In connecting the ā€œyā€ and ā€œiā€ I wanted to hint at the idea of a plate, adding in simple illustrations of silverware that tie in to the style of the type. I left the color pallet simple to give a classic, upscale feel and not over power the detail of the logo.  

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