An in-depth process guarantees a brand that goes beyond surface level looks. One that is strategically developed to connect with your people. That community you imagine surrounding you from the very beginning.

You have the vision. I have the eye.

So initiate some self care, and ask for help, so you can go back to focusing on the reason you started this business in the first place, knowing it will be a success.

No brand is alike when it’s created with thought and intention

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discovery call

Let's get to know each other! A quick phone call will ensure we're a great match and give you the chance to ask any additional questions you have before we start working together.

brand questionnaire

In order to create a brand that's perfect for you, I like to learn about every aspect of your business. Your mission statement, goals, and ideal customer are among the many key elements to consider when developing a brand.

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creative consultation

With your completed questionnaire in tow, we'll meet in person (if possible) to dive into discussing everything you're looking for in a brand as well as timelines and expectations.

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design

Once we've fully discussed the vision for your business I'll begin designing. We'll either meet in person or hop on a call to review the first round, where I’ll usually present around 3 refined explorations into your brand style and logo concepts. 

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refine

Once you've picked a direction and provided any revisions you have I'll develop the concept further based on your feedback. Typically we'll go through 1-2 rounds of revisions before finalizing.

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build out

With the brand finalized we can build out any other brand elements you need based on the established look, whether that is a website, business cards, signage, social media graphics, etc.

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finalize

After final sign off, I will provide everything you need to bring your new brand look into the world. This will include a logo package with every file type and version you may need, a brand style guide for how to use your brand elements, and any final collateral.

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the process

creating a brand

"Working with Christie was very enjoyable and effortless. She really takes the time to make sure everything looks perfect, creating a unique design that reflects your personality. We could not be happier with our experience and we would recommend her without hesitation to anyone needing design work."

Typically developing the brand itself takes 4-5 weeks. Once the brand is established we'll work on brand collateral, which could take 1-3 weeks depending on the extend of the request. 

You can start by comparing my previous work to the design style you’re looking for. I’m very passionate about creating work that is conceptual, unique, and pushes the envelope a little, while still creating a refined look. If you tend to say the phrase, “because that’s how we’ve always done it,” we might not be the right fit.

Depending on the client’s preferences I do occasionally work with a printer. The client is still usually involved in this process, providing information directly to the printer, like payment, quantities, an address for final prints, and any other details they may need. If you have a printer you prefer to work with I will provide print-ready files to you and you can take care of them from there!

Definitely! I go through a thorough process with clients to be sure I understand your vision and can provide designs that are perfect for you. I’m available to discuss designs over the phone or email (or a combination of both)- whatever works best for you!

This is for you if you're ready take this business you've grown out of passion and turn it into a successful, legitimate brand. If you're tired of DIY-ing the nitty gritty aspects you know very little about. And if you just want to get back to why you started this all in the first place. 

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chicago welcome template

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