Here’s the most strategic site structure for the Private Sessions page of your fitness website. In this one page, include all the information someone might need/want to know before booking the private session. Less clicks. Higher conversion.
hero & intro
Connect with your ideal client and communicate the experience and benefits of private sessions.
for you if…
Help potential clients identify themselves as being a good (or bad) fit for private sessions, highlighting their desired outcome or pain points.
contact form or booking embed
Make it clear and easy to sign up. Depending on your process, either use a contact form to have potential clients reach out or embed a booking platform for an even faster, seamless experience.
pricing
Break down the payment options for private sessions (single sessions, multi-session packages, and semi-private pricing if offered)
testimonials
Nothing sells a service more than glowing reviews that highlight results or address concerns of a potential client.
FAQ’s
Create complete clarity around what a potential client can expect from your private sessions so they feel confident enough to book.
And of course, include CTA’s throughout the entire page.
I designed the Restore website template with this exact strategy to create a practically turnkey experience for fitness professionals. Just add your branding and your content and you’re good to go (no rearranging, no figuring out what to use each section for – the strategy is already built in).
Shop the Restore template and other website templates designed for fit-pros in the template shop.
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